Meneth Consulting - Tourism Marketing Strategy Governance

Meneth Consulting

Tourism | Marketing | Strategy

We have a combined experience of over 90 years in tourism and an extensive network of New Zealand and international connections, with partnership network of specialists in tourism research, feasibility, design, digital marketing, translation, and sales.

Talk to us about your tourism strategic planning, marketing, or governance needs. Tap in to our extensive international and local experience and industry network to add value to your organisation.

We specialise in tourism
marketing and development.

Services

We offer a range of tourism advisory services including;

marketing and branding
workshop facilitation
destination management
product development
market feasibility

Our extensive network of specialist service partners ensure you get the exact advice and support that you need with one point of contact.

Talk to us today to discuss your next project.

Services

About us

Meneth is an ancient Cornish word meaning "Hill" or mountain and is used metaphorically as we like to take a view from above and scan the horizon to see the whole picture before we use our collective experience to provide the best advice to our clients.

Jason Hill

Managing Director

After 25 years in the NZ tourism industry across the private and public sector, Jason established Meneth Consulting to provide advisory services focusing on destination marketing and development.

He has held a number of senior management roles including Head of Auckland Tourism (now Auckland Unlimited), Regional Manager Japan and Korea at Tourism New Zealand, and GM Marketing at Christchurch and Canterbury Tourism.

Jason has extensive governance experience including serving on the boards of Cruise NZ, I-Site NZ, Film South, Pacific Asia Travel Association (PATA), Te Araroa Trail Trust, Ngai Tai Ki Tamaki Te Haerenga Trust, and is currently on the board of Tourism Bay of Plenty and deputy chair of the AUT Hospitality and Tourism School Tourism advisory board.

He has a Bachelor of Management Studies Hons from Waikato University and has lived in Japan for over 10 years.

Nick Mudge

Senior Associate

Nick has had an extensive career in travel and tourism in both the private and public sector with experience in New Zealand and the Pacific, North America and Asia. His experience includes 16 years with Air New Zealand in various Sales and Marketing, Commercial and Business Development roles and 4 years with Tourism New Zealand as Regional Manager Japan and Korea and Regional Manager South and South East Asia.

He has a Bachelor of Commerce Hons (First Class) from Auckland University in Accounting and Finance.

Lawrence Storey

Senior Associate

Lawrence’s background spans strategic planning, marketing, commercial strategy development, project management, and feasibility.

His industry experience encompasses tourism, sports and entertainment, major events, media and marketing, and not-for-profit, with over 15 years working with leading private and public organisations across New Zealand, Australia, Asia-Pacific and Europe. Lawrence was the top MBA graduate at Auckland University of Technology in 2020, having previously earned a Bachelor of Commerce a Bachelor of Science from Victoria University.

He has also completed Stanford University’s d.school design thinking boot camp, the marketing association’s certificate of strategic marketing, and is a member of the beta gamma sigma international business honours society.

Since 2019, Lawrence has served on the board of trustees of Changing Minds, a national not-for-profit organisation that supports those navigating mental health and addiction challenges.

Koro Carman

Senior Associate

Koro has 30 years' experience in tourism including roles in sales, marketing and Māori product development, and was one of the founders of Footprints Waipoua, an award-winning cultural experience in the Hokianga region.

He has been involved in numerous Māori tourism initiatives and youth development programs in recent years. He is a natural storyteller and has an acute understanding of getting the balance between maintaining cultural authenticity and the commercial tourism ecosystem.

Kelly Dodd

Senior Associate

Originally from the US, Kelly now proudly calls New Zealand home and brings over 18 years experience in the hotel and hospitality industry including 4 years as Area Manager for Expedia NZ where she led strategic rebound initiatives post-Covid. She is a data guru and has and amazing analytical brain to see through numbers and create data led insights and strategies.

Kelly has a Master's of Science in Hotel and Restaurant Management and a background in food and beverage, hotels, and travel-tech, and brings boundless energy and a dedication to enhance both individuals and businesses.

About